Kevin Smith

just a publicity stunt

That';s hillarious he's protesting his own movie. Definately for better sales.

he is a genius.. and loves to poke fun at him self and his movies and well everything else..\r \r but for fuck sakes it was a movie, calm down you militant christians (or what ever the ugly old woman called her self)

Smith is a Catholic and used the movie to express concerns he has with the way the church is run. It's also funny as hell. That was definitely him protesting. I agree: brilliant!